I work with artists, arts organizations and small businesses, helping to uncover and explore identity and voice.
Whether you're looking for advice on reaching your audience, guidance on what to say and how, or if you need a full brand identity overhaul, I'm here to help.
I'm a one-man show with a scalable go-to team of experts, which makes me efficient and cost-effective.
WHAT KIND OF STUFF DO I DO?
Brand Strategy
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Goal clarification
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Messaging
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Positioning
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Campaigns
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Editorial Calendars
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Market research
Brand Identity
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Brand identity assessment and recommendations
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Mission and vision statements
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Values
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Logo design
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Brand voice
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Employee surveys
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Audience intelligence
Content Creation
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Website copy
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Blogs
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Books and internal publications
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Product naming
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Advertising copy and design — print, web, tv, radio, streaming
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Video deliverables, from concept to final product
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Audio scripts and voiceover
What Are People Saying?
"Clay had a remarkable sensibility for the nuances of our story. He was able to distill our complex organization into a relatable and engaging narrative. He is talented beyond measure, and also just a genuinely fun person with whom to work."
—Academic client, fundraising campaign
“Clay and his team were a delight to work with — from actual content and copy, to responsiveness and communication style, Clay set the bar for me.”
—College athletics client, hall of fame
Representative Clients & Employers
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Advent — experiential design & branding
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D1 college athletics programs
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Professional sports organizations
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University academic projects
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Corporate clients
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Guitar Center
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Yeah Yeah Creative
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My Two Cents Editing
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Gresham, Smith & Partners Architecture
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theatre dybbuk
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Performing Songwriter Magazine
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Paste Magazine
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The Rage
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The Tennessean
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BMI
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Sensored Magazine
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Slake Magazine
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Colony Theatre
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Journal Communications, Inc.