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Who Am I?

What Do I Do?

How Do I Do It?

Who Have I Worked With?

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Who

CHOOSE YOUR OWN BIO ADVENTURE

CAPSULE VERSION

TL;DR (click me to read)

I love grabbing people's attention and driving them to action with words. I've been doing it for 20 years, with industries from architecture to zoology (ok, veterinary medicine).

And I'm bilingual in creative and business.

NFL teams, guitar collectors and architects share a common craving — good stories. Clear, effective storytelling with an actionable strategy activates audiences. The right stories in the right order will engage partners and ...

(It's pronounced Stee-klee)

What

SO ... WHAT DO I DO?

Creative Director

Drive Vision & Execution

Lead all aspects of a project from start to finish

I probably need a password, huh.

Content Director

Lead Content Strategy

Lead content strategy & execution alongside a creative director

Show me an example

Writer/Editor

Create & Refine

Long form, short form, web,

print, B2B, B2C, BRB, BB-8

Where's the portfolio?

In other words, I run projects, lead teams and write whatever you need. I also make videos.

HOW DO I DO IT?

Whether I'm running a large creative project with a lot of deliverables or writing your bio, I always follow the same process.

Learn

We begin with conversation — brand discovery, stakeholder interviews, or simply you handing me a creative brief. You're the expert on you. I listen.

Synthesize

I step back and digest what I've learned. I create a brief, a list of priority messaging points or a mind map of where I think we should go next. Stop and think.

Consult

Now I deliver the brief or strategy to you and we make sure we're aligned. Did I hear you correctly? Do we agree this is the right approach? You're in charge.

Create

With a solid foundation and alignment, I get to the creative work. Whatever that looks like — brand strategy, article, video — we have check-ins and drafts. Let's make some magic.

This is creative work and it covers a lot of territory. The steps in this process adjust to reflect what you need. If you give me a creative brief, the Synthesize and Consult stages will be a conversation where we make sure I understand what you need. If it's a big project, it'll be more in depth.

How

With Whom

Representative Clients & Employers

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Advent — experiential design & branding
- D1 college athletics programs
- Professional sports organizations
- University academic projects
- Corporate clients
Guitar Center
Yeah Yeah Creative
My Two Cents Editing
Gresham, Smith & Partners Architecture
theatre dybbuk
Performing Songwriter Magazine
Paste Magazine
The Rage
The Tennessean
BMI
Sensored Magazine
Slake Magazine
Colony Theatre
Journal Communications, Inc.